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Mayflower Market

If you love Primitive Americana décor - Mayflower Market by VHC Brands is the place to start. Many of VHC Brands’ bestsellers can be found in this lifestyle brand, with products for every room and use in the primitive home. Saturated colors, colonial flourishes, jute fibers, and folksy motifs are hallmarks of this lifestyle brand. Mix and Match, home decorating is so much fun! All fabrics are eco sustainable, feel good, home to home, and hearth to hearth goodness! We have a beautiful and vast assortment of coordinating textiles, Victorian Heart Quilts and Quilt Sets, bed skirts, toss pillows, runners and curtains to complete your look! 

We recently established 4 brands to better promote the different decorating looks we offer, with Mayflower Market© being the brand name for our Primitive home decor. We picked the word Mayflower as a nod to very early American settlers who came to a new world for religious freedom, and we selected the word Market to connote an ever-changing mix of products in our yearly home textile launches.

Primitive-style patchwork quilts are definitely a mainstay of our top-of-bed collections. Patchwork quilts have roots that run deep in American history, with quilts and quilting being a part of the social fabric in American Colonial and Westward Expansion eras. Our designs in Primitive bedding tend towards the colors favored in other Prim décor – the most common being black, burgundy, tan, navy, mustard and dark green. Complicated fabric color mixes are not part of the story here. Many times, fabrics and quilts are simple tonal stories to imply a rustic, honest life. Our burgundy and tan Ninepatch Star, black and tan Dakota Star, and navy and tan Teton Star are all emblematic of the look, with solids and simple rustic gingham checks and plaids mixed for an unfussy, relaxed but Prim look. Don’t forget the hand quilting! Our Prim quilts are all still hand quilted, and we wouldn’t have it any other way. After 20+ years, we are proud to be one of the country’s largest quilt companies and we hope to continue offering quilts and patchwork shams, pillows and throws for a long, long time.

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$ 16.95

The oval Liberty Stars Flag Jute Stair Tread wears its heart on its sleeve. The indigo star stencil in the center is surrounded by concentric braids of solid Americana red and almond jute for a truly primitive Americana look. Latex spray on reverse to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item...

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$ 16.95

The Heritage Farms Star Jute Stair Tread Oval lifts its colors from the bedding set to complete a quietly primitive look throughout the entire house. A ring of star stenciling on jute adds a homey flair to this stair tread.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years...

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$ 16.95

The Heritage Farms Crow Jute Stair Tread Oval lifts its colors from the bedding set to complete a quietly primitive look throughout the entire house. Crow stenciling bookending primitive stars adds a homey flair to this stair tread.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come....

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$ 16.95

The Heritage Farms Sheep Jute Stair Tread Oval lifts its colors from the bedding set to complete a quietly primitive look throughout the entire house. Sheep stenciling bookending primitive stars adds a homey flair to this stair tread.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come....

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$ 16.95

Invite an instant Americana classic into your home or retreat with Potomac Jute! Featuring variations of burgundy, navy, and natural jute braids. Four stenciled navy 5 point stars are proudly displayed in the center. Latex spray on reverse to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for...

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$ 16.95

Invite an instant Americana classic into your home or retreat with Potomac Jute! Featuring variations of burgundy, navy, and natural jute braids. Four stenciled navy 5 point stars are proudly displayed in the center. Latex spray on reverse to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for...

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$ 16.95

The Burgundy Tan Jute Stair Tread Latex accentuates any staircase with its beautiful alternating braids of burgundy and tan. Its rectangular shape reverses to latex spray backing to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come. PRIMITIVE DECOR: traditional style that compliments any primitive...

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$ 16.95

The Burgundy Tan Jute Stair Tread Latex Oval accentuates any staircase with its beautiful alternating braids of burgundy and tan. Its oval shape reverses to latex spray backing to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come. PRIMITIVE DECOR: traditional style that compliments any...

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$ 13.95

Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come. PRIMITIVE DECOR: traditional style that compliments any primitive or Americana home. QUALITY MATERIAL: made with durable 100% jute for a proper look and feel. Specifications Material: 100% Jute Colors: Natural, Country Black, Caramel Manufacturer Country: India Care:...

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$ 11.95

Decorate your stairs with the primitive Kettle Grove Jute Stair Tread Latex 8.5x27. Featuring alternating braids in black, warm creme and soft caramel brown. Reverses to latex spray backing to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come. PRIMITIVE DECOR: traditional style that compliments...

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$ 11.95

Decorate your stairs with the primitive Kettle Grove Jute Stair Tread Latex Oval 8.5x27. Featuring alternating braids in black, warm creme and soft caramel brown. Reverses to latex spray backing to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our item are built to last for years to come. PRIMITIVE DECOR: traditional style that...

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$ 16.95

Enhance your stairway with the Cider Mill Jute Stair Tread Rectangle Latex. Featuring concentric, mixed braids of burgundy, tan, black, and olive green for a classic country, primitive look. Contains machine stitching that holds the braiding together even with increased wear and tear. Reverses to latex spray backing to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods...

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$ 16.95

Enhance your stairway with the Cider Mill Jute Stair Tread Oval Latex. Featuring concentric, mixed braids of burgundy, tan, black, and olive green for a classic country, primitive look. Contains machine stitching that holds the braiding together even with increased wear and tear. Reverses to latex spray backing to prevent slippage.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods...

- 26%
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$ 27.95 $ 37.95

Welcome Autumn into your home with warm and cozy comfort. The Heritage Farms Autumn Greetings Pillow presents a natural, earthy vibe featuring cotton burlap and the words "Autumn Greetings" covering the front surrounded by grain sack stripes in black. Reverses to natural cotton burlap with button closures. This seasonal throw pillow is the perfect accessory for a decorative chair or...

- 26%
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$ 27.95 $ 37.95

FeaturesPREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our items are built to last for years to come.Specifications Material: 80% Cotton / 20% Jute, Polyester Pillow Fill Colors: Khaki, Chocolate Brown, Barn Red Closure Type: Button Closure Manufacturer Country: India Care: Machine Wash, Tumble Dry Low, Iron safe Components 1 x Pillow Cover - 14" x...

- 18%
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$ 36.95 $ 44.95

Complete the look of your bed by matching your pillows with a Bingham Star Pillow Case 21x30. The main body consists of ditzy stars printed on a smooth chocolate background while the flap features our classic 5 point Bingham stars placed on a tan background with red window pane checks.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for...

- 44%
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$ 225.95 $ 405.95

The Crosswoods Luxury King Quilt takes inspiration from a well traveled crossing where fields of flowers meet centuries old forests. Plaids, microchecks, and delicate floral patterns are crafted together in tan, blue, and red to create a Primitive combination of comfort and beauty. The altered arrangements of the patterned blocks create a subtle asymmetry which captures the Primitive spirit. 100%...

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$ 37.95

The 13x36 Farmhouse Jute Runner Stencil Stars adds a classic country touch to your decor. Rich ebony black and tan jute alternating braids add a rustic element and neutral backdrop to offset your decor. The five black stenciled 5 point stars in its center complete the look for a classic primitive approach.Features PREMIUM CONSTRUCTION: with over two decades experience crafting...

- 43%
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$ 280.95 $ 489.95

The Farmhouse Star King Quilt features large 5 point stars set on a black micro plaid, crisscrossed with a traditional Irish chain in black/khaki check patches.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our items are built to last for years to come. PRIMITIVE DECOR: traditional style that compliments any primitive or Americana home. QUALITY...

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$ 53.95

The Farmhouse Star Runner Quilted 13x36 dresses your table with a primitive touch that is as charming as it is functional. Two stars adorn the top over a microcheck ground. Reverses to charcoal on dark creme ticking stripe.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our items are built to last for years to come....

- 5%
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$ 37.95 $ 39.95

Complement the look of your bed with the Patriotic Patch Pillow Case Set. Enjoy its rich red, navy and tan plaid design complete with a tasteful border of embroidered 5 point stars.Features PREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our items are built to last for years to come. PRIMITIVE DECOR: traditional style that compliments...

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$ 37.95

The Crosswoods King Pillow Case Set of 2 takes inspiration from a well traveled crossing where fields of flowers meet centuries old forests. Rosebush inspired soft red and green effortlessly mingle among cool tones of blue, black, and tan to create a rustic Primitive combination of comfort and beauty. A delicate ruffled edge at the opening adds a delicate touch....

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$ 42.95

Coming SoonFeaturesPREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our items are built to last for years to come.Specifications Material: 100% Cotton Colors: Natural, Country Black Manufacturer Country: India Care: Machine Wash, Tumble Dry Low, Iron safe Sizes Available King Weight: 0.8 lb Dimensions: 2 x Pillow Case - 21" x 40" Standard Weight: 0.6 lb...

- 9%
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$ 30.95 $ 33.95

Coming SoonFeaturesPREMIUM CONSTRUCTION: with over two decades experience crafting goods for American homes, our items are built to last for years to come.Specifications Material: 100% Cotton Colors: Natural, Country Black Manufacturer Country: India Care: Machine Wash, Tumble Dry Low, Iron safe Sizes Available King Weight: 0.8 lb Dimensions: 2 x Pillow Case - 21" x 40" Standard Weight: 0.6 lb...